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A marketer who has never built an agent is now a junior marketer. Even with ten years on their resume. That sounds harsh. I’ve thought about it a lot, and I still believe it. At Foundation we’ve added an AI...

What unblockable looks like Unblockable is easier to recognize than to define, so start with what it looks like. Unblockable in a question. It’s 4:55 on a Friday. The campaign goes live Monday. The landing page is broken, the developer...

Most recent posts

It’s happened to me. It will happen to you. It happens to everyone who hustles for a living. You know what it is… The dreaded Slow Season. Things stop coming in. What once was a river of work has slowed...

What’s it take to be like Tony Stark? While Batman and Spiderman hide behind a mask, Iron Man wants the world to know that Tony Stark is the man in the suit. He’s a character who the world can relate...

One of the biggest challenges that have faced marketers for the last few years is the idea of measuring digital results. What are the goals of your content marketing campaign? What are the goals of writing more blog posts? What...

Some days, you just need to be reminded why you started in the first place. What drives you to get up in the morning and chase your dreams? Why are you working until 10PM on a weekend? Why are you...

hustler: n. someone skilled at turning a profit no matter what the enterprise. [The following post is a revised version of my answer to a question re: Career Advice: “How do I become a Hustler?” on Quora] What does it...

Last week I got an email that reminded me of myself when I first got started in the world of marketing and freelancing. It was a cold email from a graphic designer who was looking to help with my Slideshare...

Remember rule #1 in Fight Club? Don’t talk about Fight Club. Remember rule #2? Yeah, it was the exact same thing. When it comes to the rules of brainstorming everyone seems to have their own thoughts and opinions on how...

What’s the most valuable thing you own? Is it your house? Is it your car? Is it your phone? It’s none of the above. The most valuable thing you own is your time. Where you invest your time today will...

Young entrepreneurs often have the hardest time negotiating because of lack of confidence. We often find ourselves believing that we’re not as smart as someone with years of experience in negotiating and that everything they say is gold. Some individuals...