FREE BLUEPRINT — 10 CHAPTERS + 90-DAY PLAN
66% of ChatGPT citations include a Reddit URL. 75%+ of Perplexity citations come from Reddit or YouTube. Your B2B buyers are on Reddit right now, asking for recommendations. This blueprint shows you exactly how to show up, build credibility, and turn Reddit into pipeline.
The battle-tested methodology for building a B2B Reddit presence that drives results without getting banned. Listen, Map, Engage, Seed, Convert — each pillar builds on the last. Skip a step and you’ll learn the hard way.
The single highest-ROI action you can take today: install the Reddit pixel. When your pricing page visitors go to Reddit to compare you against competitors, your ads are right there. 40-60% lower CPL than LinkedIn retargeting.
Week-by-week execution plan from zero Reddit presence to active, credible community participation with retargeting campaigns live. Assign an owner, follow the steps, measure the results.
They probably are. Use audience intelligence tools like SparkToro to check. But even if they aren’t actively posting, the LLMs they’re using to research software are pulling from Reddit threads. Your Reddit presence influences AI recommendations whether your buyers use Reddit directly or not.
Reddit eats lazy marketers alive. The Five Pillars framework exists because it was built through 18 bans and a decade of trial and error. Follow it and you’ll be fine. Reddit rewards genuine expertise and punishes shortcuts. If you have real expertise (you do), you’ll thrive.
The Reddit retargeting play takes 30 minutes to set up and runs itself. Organic engagement takes 30-45 minutes per day from one team member. Compare that to the resources you spend on channels that are declining. Reddit is the reallocation, not the addition.
Your competitors are already there. The LLMs are already pulling from Reddit. The only question is whether your brand shows up.
