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The Blog

My thoughts on:
  • Entrepreneurship, Just Business, Marketing

How To Grow Your Business As A Fractional CMO In 2026

I was 28 years old when I was a solo freelancer and made over $270k in revenue in a year. I’m still proud of that younger version of me. I don’t live in a big city. I grew up in...

  • Artificial Intelligence, Marketing

AI-First Agencies Will Eat The Conglomerates For Breakfast

It was a Friday afternoon and the team and I just wrapped up the finishing touches on a sprint for a new client. The client came to us with problem that Foundation is quite familiar with: Our team and agency...

Most recent posts
  • Entrepreneurship, Just Business, Marketing

How To Grow Your Business As A Fractional CMO In 2026

I was 28 years old when I was a solo freelancer and made over $270k in revenue in a year. I’m still proud of that younger version of me. I don’t live in a big city. I grew up in...

  • Artificial Intelligence, Marketing

AI-First Agencies Will Eat The Conglomerates For Breakfast

It was a Friday afternoon and the team and I just wrapped up the finishing touches on a sprint for a new client. The client came to us with problem that Foundation is quite familiar with: Our team and agency...

  • Artificial Intelligence, Content Marketing, Marketing

34 best AI marketing tools I’m using to drive growth & results in 2026

Everyone is using AI tools. Okay, almost everyone. According to a study conducted by my team at Foundation, more than 84% of marketers say they use AI in their workplace on a day-to-day basis. But despite the proliferation of hundreds...

  • Life

My 2025 Annual Review: When the Work Started to Lift

I’ve always believed momentum is earned. You don’t get it from one lucky break or one viral moment. You get it from showing up. Quietly… When nobody’s clapping. You get it from doing the reps when there’s no guarantee they’ll...

  • Inspiration, Leadership

What 2025 Taught Me About Fear, Ambition, and Showing Up Anyway

It’s the final sprint of 2025… and I’ve been thinking a lot about what this year has brought me and how much change has happened throughout it… After all the turkey is cooked and football has been watched… Millions of...

  • Artificial Intelligence, Marketing

My Latest Project: Distribution.ai – Putting Content Distribution On Autopilot

For a fraction of the cost to hire a social media team focused on content amplification and repurposing. Last week, a company (maybe yours) pressed publish on one of the most important resources of the year. It was a study...

  • Artificial Intelligence

The ROI Of Generative Engine Optimization: The New Age of Content

Across marketing, SEO, and content teams, the conversation has shifted. It’s no longer “Are we producing enough content?” It’s “Is our content actually influencing the LLMs and showing up where buyers get answers?” That’s why Return on Generative Engine Optimization...

  • Artificial Intelligence

Google’s AI Mode: The Way We Think About SEO Needs To Change

Google’s AI Mode is here. Google’s AI Mode is self described as an experimental, conversational way to search using its Gemini large-language model. It’s currently active for many English users and is designed to transform Google Search from static lists...

  • B2B Marketing, Marketing

Social Media Metrics: What Brands Should Be Measuring In 2025

Let me take you behind the scenes of social media success for a moment. Last month, I was speaking with a frustrated marketing director who’d been pouring resources into their company’s social channels. “We’re getting likes,” she told me, coffee...