Tag: Business

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I wasn’t always a Jay-Z fan. In fact, I would say that I was one of the late passengers to hop on the Jay-Z train. While many of my friends were listening to the likes of Jay-Z and Biggie on...

Brand advocates are the people who will support your brand no matter the circumstances. While marketers and PR professionals refer to these people as brand advocates, a popular term used to reference this kind of behaviour is: fanboyism. Brand advocates...

Think of the most difficult person you have ever had to work with in your entire life. Now, think back to how you coped with this individual and the raw emotions that encompassed your body. If you’re like most people,...

With Mothers day coming around the corner I thought it would only be appropriate to dedicate this post to my Mom (Hi Mom) and all the other moms, mommas, mommies and mas out there. Over the past couple decades my...

Companies are spending thousands of dollars to get bloggers to review their products and services on their websites. The idea of blogger outreach has become a heavily discussed tactic in digital and social media marketing. Some companies have based their...

I was creeping through Seth Godins archives this past week and stumbled upon a post that made me think. It made me think about the future and how fast things are changing every single day. This time last year I...

The first niche magazine was published in 1731 and was called The Gentleman’s Magazine. Since then there have been thousands and thousands of niche magazines published with many of them finding great success. For years, magazines have been successfully financed...

This week I bought a new hat. Not just a baseball cap or a stocking cap; a flat cap. Wear a baseball cap and no one notices. Wear a stocking cap and no one notices (unless its the summer). But...

The Olympics are a great time to show your stripes and be proud of your countries fine athletes. The 2010 Winter Olympics started off with a blunder. The Olympics wardrobe torch malfunction was seen by millions of people all over...