The Blog

My thoughts on:

The AI boom is here, and while the buzz is deafening, savvy brands are quietly doing something that’s driving massive results: publishing research-driven content. If you’re an ambitious marketer, SaaS founder, or content strategist juggling creativity, technology, and ROI, this...

Reddit, often hailed as “the front page of the internet,” is a goldmine for marketers who know how to navigate its unique ecosystem. But here’s the thing: Marketing on Reddit isn’t as simple as dropping a link and watching the...

Most recent posts

Audio has exploded in the last few years. Podcasts are thriving. Audiobooks are all the rage. AI tools that allow you to create and edit audio content are some of the hottest tools on the market right now and for...

More than 180M people have used ChatGPT according to the latest ChatGPT research. The intersection of AI & SEO is already one of the most talked about trends in marketing. There’s no denying artificial intelligence and ChatGPTs transformative power in...

This quote from Sam Altman got the industry going: “AI will handle “95%” of marketing work done by agencies + creatives.” It’s provocative. And the industry didn’t help. Industry publications published pieces to support the idea that AI could do...

Navigating the landscape of B2B requires a deep understanding of the trends, stats and research shaping the industry. I’ve compiled research from LinkedIn’s latest research reports, Bain, McKinsey, eMarketer, Content Marketing Institute, Foundation Marketing and more. The resource below is...

There’s a lot of questions and doubts floating around the SEO industry right now… More than I’ve seen in quite some time, there’s a lot of panicking over the latest rollout of AI Overviews and the last few months of...

Who else wants the promise of AI to actually translate into better outcomes? I’m talking about: – Less time doing low value tasks – Generate more value than usual– More time to do things that drive ROI The promise has...

It’s been over a decade since I pressed publish on my first piece of content online. In that time, I’ve made lifelong friends. I’ve reached millions of people. I’ve written more than four ebooks. I’ve written hundreds of blog posts...

Humans never stop learning. Whether it’s personal growth or professional game-changing, this relentless pursuit of knowledge is our superpower. It keeps us innovative, agile, and ahead of the curve. I’ve analyzed Amazon, Barnes & Nobles, surveyed LinkedIn execs and asked...

HeyGen Review: AI Avatar & AI Video Creation Tool Want to learn how to use a tool like HeyGen for creating a Digital Avatar? You’re in luck. A lot of creators have struggled to create content using video cameras and...