The Blog

My thoughts on:

Keyword research is part science and part art. The best way to think about the difference between high-volume and low-volume keywords is that high volume means a lot of people are searching for that phrase and low volume means fewer...

Sam Altman, CEO of OpenAI recently penned a piece called The Intelligence Age. It’s worth a read. Especially since Sam said: “AI will do 95% of what marketers use agencies, strategists, and creative professionals for today.” I think that’s a...

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Keyword research is part science and part art. The best way to think about the difference between high-volume and low-volume keywords is that high volume means a lot of people are searching for that phrase and low volume means fewer...

Sam Altman, CEO of OpenAI recently penned a piece called The Intelligence Age. It’s worth a read. Especially since Sam said: “AI will do 95% of what marketers use agencies, strategists, and creative professionals for today.” I think that’s a...

Are you afraid it will lead to getting cancelled? Are you afraid you’ll say the wrong thing? Are you afraid of the brand risk? Are you afraid to look silly? Whatever the reason… Let me give you three simple facts:...

A recent McKinsey report suggests that Generative AI has the potential to add as much as $4.4 trillion to annual global productivity. The analysis highlights marketing and sales as one of four functional groups that, collectively, could capture an estimated...

Artificial intelligence is reshaping the way we transform text into lifelike audio. Leading the transformation is ElevenLabs, an AI audio tool dedicated to AI-generated voiceovers tailored for content creators, e-learning experts, and businesses. I recently tested more than 10 different...

Are you struggling to capture the attention of your target audience? Wondering how you can turn casual browsers into eager leads? You’re not alone. But here’s the secret sauce: Lead magnets. Yes, those irresistible pieces of content designed to snatch...

You’ve built a dream team of content creators. Your keyword research is meticulous. Your content strategy seems bulletproof. But here’s the kicker: is your repurposing and content distribution strategy ACTUALLY optimized for success? Over the last 10 years, I’ve helped...

Artificial Intelligence has made remarkable advancements across various domains, from content creation and image generation to revolutionizing coding processes. But its impact on video production is equally transformative. Today, AI-powered video generators empower users to produce stunning videos within minutes,...

Artificial intelligence (AI) is no longer a futuristic notion, but a vibrant reality shaping our daily experiences and the fabric of our societies. As we stand on the brink of what could be the greatest technological revolution in human history,...