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Tag: Social Media

Most recent posts
  • Just Business, Leadership, Marketing, Young Professionals

5 Great Insights to Keep in Mind When Targetting Generation Y

Baby Boomers have been the most attractive market as consumers for the last 20 years. Their over consumption and excessive disposable income has made them a marketer and business owners dream. Sadly though, the times of Baby Boomers being the...

  • Just Business, Leadership

More Friend Requests and Less Meeting Requests

When talking about Facebook, a question I often get is whether or not you should accept people you aren’t actually friends with. For me, I have no problem accepting a friend request from someone I just met at a conference or...

  • Just Business, Marketing, Social Media

How to create a Social Media Strategy

Six years ago if a client asked you for a social media strategy you’d look at them like they had two heads. While social media existed in the minds of a few six years ago, it most certainly wasn’t as...

  • Marketing, Social Media

Facebook Rolls out Age Restrictions on Pages

Facebook has rolled out a new set of permissions for your business fan page. These permissions will make it easier for several community managers who were once responsible for monitoring their page for profanity. Admins now have the ability to...

  • Marketing

Leveraging Brand Advocates for Your Business

Brand advocates are the people who will support your brand no matter the circumstances. While marketers and PR professionals refer to these people as brand advocates, a popular term used to reference this kind of behaviour is: fanboyism. Brand advocates prefer...

  • Social Media

Self Promotion: How to effectively promote yourself without looking like a shmuck

Ten years ago the web was a completely different world. The landscape included only one or two vlogs and an extremely small group of individuals discussing marketing and strategy. Today, we have at our disposal thousands of podcasts, millions of...

  • Inspiration, Marketing, Social Media

Stella Artois uses Facebook Connect to Blow Your Freakin’ Mind

Have you ever heard of the playboy, actor, film producer and charmer Jacques D’azur? If so, don’t be caught off guard when I tell you he isn’t actually real. He’s the main character in Stella Artois and The Cannes Film...

  • Marketing, Social Media, Uncategorized

Five Years from Now…

I was creeping through Seth Godins archives this past week and stumbled upon a post that made me think. It made me think about the future and how fast things are changing every single day. This time last year I...

  • Social Media

Facebook Groups, and Pages and Communities; Oh my!

Once upon a time things weren’t so complicating in the world of Facebook. There wasn’t such thing as Facebook advertisements and fan pages. There was nothing but users connecting, chatting and most importantly creeping the pictures of their loser ex....