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Tag: Advertising

Most recent posts
  • Entrepreneurship, Inspiration, Just Business, Marketing

Marketing Tactic 101 – Ridiculous and New

The Consumerist shared an article about a new 32% beer recently. Here’s a piece, It could be the biggest thing from the UK to hit American shores since the British Invasion — or at the very least it could do...

  • Inspiration, Marketing

The Art of Memorable Marketing – James Ready

Consumers are blocking out advertisements because the majority of them are pointless and never compare to an ad that is memorable. Some would argue that the reason they don’t remember has nothing to do with the Ads, and more to...

  • Marketing

The Celebrity Effect – Could Drake sell you Sprite?

If you’ve been following my blog you probably realize that I enjoy music, specifically hip hop.  I enjoy other types of music as well but I grew up listening to the Blues, Jazz, Hip Hop and R&B. So understandably, I...

  • Entrepreneurship, Just Business, Leadership, Social Media

Why Blog When You Can Start an Online Magazine?

The first niche magazine was published in 1731 and was called The Gentleman’s Magazine. Since then there have been thousands and thousands of niche magazines published with many of them finding great success. For years, magazines have been successfully financed...

  • Just Business, Marketing

The Power of a Story – Tim Hortons Advertising

All around Canada people are wearing their red mitts and red hats glowing with National Pride. With the 2010 Winter Olympics underway, Canadians of all walks of life are showing their patriotic side. Tim Hortons, Canadas biggest Coffee and Bakery...

  • Inspiration, Just Business

A Marketing Lesson from the Church

I’m driving home after watching the Hockey game the other night. And I pull out my cell phone to text message my cousin to let him know I’d be able to pick him up in the morning for the gym....

  • Inspiration, Just Business, Marketing

Those 3 Little Words – A Marketers Nightmare

I showed this ad to three different people and asked for their opinion. One person thought it was clever and the other two said, “I don’t get.” 3 words are scarier to an advertiser than “i love you” is to...

  • Inspiration, Leadership, Young Professionals

How Diesel Called a Generation Stupid and Got Away With It

The Be Stupid Philosophy “Sticks and Stones may break my bones but names will never hurt me.” Seriously? Whoever can honestly say this is true, has some the ego of Goliath. Even some the most recognizable coldhearted people,  have been...