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Category: Marketing

Most recent posts
  • B2B Marketing, Content Marketing

What Is The ROI Of Content Marketing For B2B Brands?

Whether you’re the founder of a new B2B startup, in charge of the marketing side of an enterprise-level B2B company, working at a high-growth startup, or just riding solo as a freelancer, one question will inevitably come up when you...

  • B2B Marketing, Marketing

The Yelpification Of Business & B2B

Would you visit a restaurant without checking Yelp? Would you make a hotel reservation without checking Trip Advisor? Would you buy a book without checking Amazon reviews? For many of us, online reviews have become a significant part of our...

  • Marketing

The Rise Of The Woke Brands

Stay woke. You may have heard someone say this aloud or you may have seen it referenced on social media, but what exactly does it mean? Put simply, it means being aware of current affairs and things happening throughout the...

  • B2B Marketing, Marketing, Social Media Marketing

7 Advanced Ways To Distribute Your Content In A Crowded Market [Webinar]

The content landscape is more crowded than ever before. No matter where you look, there always seems to be an endless amount of noise. Whether it Facebook, Google, LinkedIn, Twitter, Snapchat, Instagram, Reddit, Quora… Pretty much every corner of the...

  • B2B Marketing, Content Marketing, Marketing

How B2B Brands Can Generate Better Leads In 2021 & Beyond

As we go into a new year it’s important that we think about lead generation. Quarter after quarter sales teams think about how good, bad or ugly their inbound leads have been. We all know the importance of B2B lead...

  • Content Marketing, Marketing, Technology

Google AMP vs Facebook Articles: What Should You Actually Invest In?

Surprise. Surprise. Google is once again sending more traffic to publishers than Facebook: And it’s all thanks to Good ol Google AMP. According to Parsely data, traffic from Google AMP has increased 17% while traffic from FB Instant Articles has...

  • Content Marketing, Entrepreneurship, Marketing, Startups, Technology

5 Killer Content Marketing Ideas For B2B & Enterprise Startups

You’ve heard the saying, “Content Is King”. You recognize how essential having a content marketing strategy can be for your B2B or Enterprise startup, yet you haven’t implemented one… Why not? If you follow me, you know I actually preach...

  • Content Marketing, Marketing, Social Media

These Are The 7 Things You Need To Stop Doing On LinkedIn ASAP

There’s no question that over the last few months LinkedIn has seen new life. The feed is more relevant than ever. The content in front of us is better than ever. And the opportunities for marketers to use LinkedIn as...

  • Entrepreneurship, Inspiration, Marketing, Social Media, Startups, Young Professionals

How To Make $1,000 A Month From The Perfect Side Hustle

Below you're going to find some strategies and lessons that I've used along the way and some of the inspiration that I've taken from the lyrics of Drake. Whatever your motivations, I'm confident that if you take these ideas and...