Category: Just Business

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Six years ago if a client asked you for a social media strategy you’d look at them like they had two heads. While social media existed in the minds of a few six years ago, it most certainly wasn’t as...

I wasn’t always a Jay-Z fan. In fact, I would say that I was one of the late passengers to hop on the Jay-Z train. While many of my friends were listening to the likes of Jay-Z and Biggie on...

So you want to become the next great advertising/public relations professional right? Well, there are several good advertising professionals and you can easily become one of them. It’s what differentiates the good from the great that will truly allow you...

Think of the most difficult person you have ever had to work with in your entire life. Now, think back to how you coped with this individual and the raw emotions that encompassed your body. If you’re like most people,...

In 2006, Will Smith played the character of Chris Gardner in the award-winning movie, The Pursuit of Happyness. Throughout the movie we watch as a struggling salesman does everything he can to reach his dreams. His dreams of providing a...

One of the worst things you can teach someone using social media is the original concept of ABC. Always Be Closing. While its a great concept when you’re working at a call center or as a hotshot in the boiler-room....

With Mothers day coming around the corner I thought it would only be appropriate to dedicate this post to my Mom (Hi Mom) and all the other moms, mommas, mommies and mas out there. Over the past couple decades my...

Companies are spending thousands of dollars to get bloggers to review their products and services on their websites. The idea of blogger outreach has become a heavily discussed tactic in digital and social media marketing.  Some companies have based their...

The Consumerist shared an article about a new 32% beer recently. Here’s a piece, It could be the biggest thing from the UK to hit American shores since the British Invasion — or at the very least it could do...