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The Blog

My thoughts on:
  • Artificial Intelligence, Marketing

My Latest Project: Distribution.ai – Putting Content Distribution On Autopilot

For a fraction of the cost to hire a social media team focused on content amplification and repurposing. Last week, a company (maybe yours) pressed publish on one of the most important resources of the year. It was a study...

  • Inspiration, Leadership

What 2025 Taught Me About Fear, Ambition, and Showing Up Anyway

It’s the final sprint of 2025… and I’ve been thinking a lot about what this year has brought me and how much change has happened throughout it… After all the turkey is cooked and football has been watched… Millions of...

Most recent posts
  • Artificial Intelligence, Content Marketing

Should You Use ChatGPT For Marketing Research? [DATA]

This quote from Sam Altman got the industry going: “AI will handle “95%” of marketing work done by agencies + creatives.” It’s provocative. And the industry didn’t help. Industry publications published pieces to support the idea that AI could do...

  • B2B Marketing, Social Media

B2B Stats 2024: Trends & Opportunities

Navigating the landscape of B2B requires a deep understanding of the trends, stats and research shaping the industry. I’ve compiled research from LinkedIn’s latest research reports, Bain, McKinsey, eMarketer, Content Marketing Institute, Foundation Marketing and more. The resource below is...

  • B2B Marketing

SEO Budget: How To Manage Your SEO Budget In 2024

There’s a lot of questions and doubts floating around the SEO industry right now… More than I’ve seen in quite some time, there’s a lot of panicking over the latest rollout of AI Overviews and the last few months of...

  • Artificial Intelligence

Top AI Marketing Tools For Marketers In 2024

Who else wants the promise of AI to actually translate into better outcomes? I’m talking about: – Less time doing low value tasks – Generate more value than usual– More time to do things that drive ROI The promise has...

  • Entrepreneurship

Create Once. Distribute Forever. – My New Book & A Bunch Of Bonuses

It’s been over a decade since I pressed publish on my first piece of content online. In that time, I’ve made lifelong friends. I’ve reached millions of people. I’ve written more than four ebooks. I’ve written hundreds of blog posts...

  • B2B Marketing

Top 12 B2B Marketing Books in 2024

Humans never stop learning. Whether it’s personal growth or professional game-changing, this relentless pursuit of knowledge is our superpower. It keeps us innovative, agile, and ahead of the curve. I’ve analyzed Amazon, Barnes & Nobles, surveyed LinkedIn execs and asked...

  • Artificial Intelligence

HeyGen Review: AI Avatar & AI Video Creation Tool

HeyGen Review: AI Avatar & AI Video Creation Tool Want to learn how to use a tool like HeyGen for creating a Digital Avatar? You’re in luck. A lot of creators have struggled to create content using video cameras and...

  • B2B Marketing, SaaS

The SaaS Marketing Guide to MRR and ARR Growth Metrics

It’s time to launch or grow your SaaS. What metrics should you be prioritizing? ARR? MRR? CTC? Let’s dive into all of that and more… I want to get right into it for you so let’s start with these: Definitions...

  • B2B Marketing, Marketing

Customer Research: How To Get Closer To Your Audience Faster Than Usual

You’re new to an industry. New job. New market. New sector. I’m not sure what got you there but it’s a common situation in marketing. CMOs go from one industry to the next regularly. VPs of content go from one...