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The Blog

My thoughts on:
  • Entrepreneurship

Create Once. Distribute Forever. – My New Book & A Bunch Of Bonuses

It’s been over a decade since I pressed publish on my first piece of content online. In that time, I’ve made lifelong friends. I’ve reached millions of people. I’ve written more than four ebooks. I’ve written hundreds of blog posts...

  • B2B Marketing

Top 12 B2B Marketing Books in 2024

Humans never stop learning. Whether it’s personal growth or professional game-changing, this relentless pursuit of knowledge is our superpower. It keeps us innovative, agile, and ahead of the curve. I’ve analyzed Amazon, Barnes & Nobles, surveyed LinkedIn execs and asked...

Most recent posts
  • Content Marketing, Marketing

Content Marketing Mistakes That Will Stop Your Brand From Finding Success

Everyone, and I do mean everyone, will make a content marketing mistake at some point in their career. In fact, in a study conducted by Foundation, researchers asked a group of marketers if they had ever made a mistake /...

  • Content Marketing, Marketing

Four Actionable Blogging Tips For Increasing Your Traffic & Reach

When it comes to blogging, it’s close to impossible to know for certain how much traction a single post is going to get. If you run a blog, I’m sure you’ve had posts that you thought would go viral fall...

  • Marketing, Social Media

How To Market On Instagram And Grow Your Account In 2019

So you want to market your brand on Instagram and grow your account? You’ve come to the right place. I’ve helped Instagram accounts go from 0 to 50,000 followers in months and plan on sharing some of the techniques I...

  • Marketing, Social Media Marketing

What More Marketers Need To Know About Reddit Before Submitting Content

Marketers are disliked and borderline hated on Reddit. As a Redditor… And a Marketer…. This entire topic leaves me stuck between a rock and a hard place. I know for certain that there are marketers who have done some stupid,...

  • Marketing

T-Shaped Marketers: Here’s What You Evolve Into Next

The T-Shaped Marketer is one of the most sought after types of marketers in the industry. Brands want to hire them. People want to be them. Managers want to build teams that consist of them. What is a T-Shaped Marketer?...

  • Content Marketing, Marketing

11 Reasons Your Content Marketing Strategy Is Bleeding Money (And How To Stop It)

When we launch a content marketing strategy, we want to see results quickly. But many of us are actually met with…crickets. We pour our heart and soul into uncovering research, crafting new ideas and then bringing those strategies to life....

  • Inspiration

6 Lessons From The New England Patriots That Business Leaders Can Steal

I’m an Eagles fan first and foremost. I love my team. 🦅 🏈 The @Eagles have gone undefeated the entire year. That’s my team! — Ross Simmonds (@TheCoolestCool) January 4, 2016 But the only thing that I love witnessing more (okay...

  • B2B Marketing, Social Media Marketing

11 Examples Of B2B Companies Using Instagram Right

Instagram has more than 1 Billion people using the platform worldwide! That’s massive. And if you think that no one using Instagram is a professional – You’re dead wrong. B2B marketers need to start viewing Instagram as a channel where...

  • Just Business

The Circle Of Control vs. Circle Of Concern – Understanding The Concept

You’ve heard the boast: Yeah… I’m so busy… I just don’t have time to watch TV. It’s often a humble brag. But it’s often misguided by many as the time that they once spent glued to TV has simply shifted...