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The Blog

My thoughts on:
  • Content Marketing, Marketing

The Power of Distribution: Why You Should Promote Your Content More

You’ve probably heard it a million times: “Content is king.” But over the years, I’ve learned that this isn’t entirely true. No matter how brilliant, insightful, or innovative your content is, it won’t make an impact unless people see it....

  • B2B Marketing, Consulting, Content Marketing, Marketing

Reddit SEO: How To Rank in the SERP Through Reddit Content

Let me tell you something about Reddit. I’ve been hooked on the platform for years. Whether it’s diving deep into niche communities, using it to win fantasy football championships, or just soaking up the endless stream of conversations, Reddit has...

Most recent posts
  • Content Marketing, Marketing, Storytelling

What Content Giants Like @BuzzFeed and @WorldStar Can Teach You About Content Marketing

We’ve all witnessed the sensation of viral content from titillating celebrity stories to the cutest cat video ever, to Volkswagen’s Darth Vader Super Bowl ad. We’ve seen the results it can drive for brands and we want a taste of...

  • Inspiration

Here Are 10 Life Lessons I’ve Learned In My First 10,000 Days

Oh snap! I’m 10,000 days old… I’ve been officially on this planet for 10,000 days. That’s pretty crazy when I sit back and think about it. As I think back over the last 10,000 days – I have many nights...

  • Content Marketing, Marketing, Social Media, Startups, Technology

The Ultimate Guide to Marketing Your New iPhone App

There are more than 700,000 apps in the Apple App store and more than 200,000 specifically for the iPad. The competition is fierce and there is a lot of duplication in regards to the value propositions for each application. In...

  • Inspiration

Reality Check: Are You Bored Or Are You Just Boring?

Do you ever get bored? It’s terrible, right? There’s nothing to do, there’s no one around, and so you just sit there and be bored. We have all been affected by boredom. Even the most affluent and successful and energetic...

  • Inspiration, Just Business

What The Oregon Ducks Can Teach You About Motivation

I saw an article the other day, which I will post below, about the coaching staff for the Oregon Ducks football team. They’re about to play in a couple hours against the Bucks and while the game should be a...

  • Inspiration

The One Thing I Need To Stop Doing In 2015…

No matter what I do, I only have one speed. Go. It’s just a competitiveness I have and it’s sometimes to a fault. Whether it’s business, public speaking, fantasy football, or even a silly contest with friends, I’m going to...

  • Inspiration, Just Business, Marketing

4 Lessons From Pixars Rules Of Storytelling Every Marketer Should Know

Marketing professionals know that it’s not always easy to get their content in front of their audience. Especially with the tremendous surge in content marketing we saw over the past few years. Audiences are currently swimming in content; content that’s...

  • Just Business, Leadership

Why Managers Block Facebook & Fantasy Football At Offices

Picture this… You’re a 40 year old who has worked for your employer for the past 15 years. Over this time, you’ve worked late nights & early mornings while contributing to the growth of past and existing colleagues. You’ve had...

  • Just Business, Marketing

Five Topics Universities Should Start Teaching Marketing Students

What did you learn in school? Did you learn about Facebook algorithms? The power of a good SEM campaign? Actually… Were you even taught what SEM stands for? How about the various psychology studies that can be leveraged to drive...