The Blog

My thoughts on:

You’ve built a dream team of content creators. Your keyword research is meticulous. Your content strategy seems bulletproof. But here’s the kicker: is your repurposing and content distribution strategy ACTUALLY optimized for success? Over the last 10 years, I’ve helped...

Artificial Intelligence has made remarkable advancements across various domains, from content creation and image generation to revolutionizing coding processes. But its impact on video production is equally transformative. Today, AI-powered video generators empower users to produce stunning videos within minutes,...

Most recent posts

Last year the digital pin-board site launched attracting millions of users to end 2011 as one of the Top 10 most visited sites online. While many marketers and digital natives looked at Google+ as the next-big thing for 2012, I’m...

Baby Boomers have been the most attractive market as consumers for the last 20 years. Their over consumption and excessive disposable income has made them a marketer and business owners dream. Sadly though, the times of Baby Boomers being the...

In this post I write not about advertising, marketing, business or social media. Instead I would like to dedicate this post to the former leader of the NDP party – Jack Layton. A noble and sincere Canadian whose life was...

Ten years ago, social networks like Facebook didn’t exist. The idea of being able to call your friend using video chat was a dream rather than a reality. Ten years before that, the Internet was still something that no one...

When talking about Facebook, a question I often get is whether or not you should accept people you aren’t actually friends with. For me, I have no problem accepting a friend request from someone I just met at a conference...

The image above was shared by Facebook Marketing Solutions and provides a great guide to how you can generate brand awareness using their website. Save it and feel free to share it with your friends!

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Growing up in the 90’s I had the chance to watch The Chicago Bulls, one of the greatest basketball teams to ever play in the NBA. It consisted of three NBA Hall of Famers; Michael Jordan, Scottie Pippen and the...

Six years ago if a client asked you for a social media strategy you’d look at them like they had two heads. While social media existed in the minds of a few six years ago, it most certainly wasn’t as...

Facebook has rolled out a new set of permissions for your business fan page. These permissions will make it easier for several community managers who were once responsible for monitoring their page for profanity. Admins now have the ability to...