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The Blog

My thoughts on:
  • Entrepreneurship

Annual Planning In Spain: What We’re Building Towards This Year

I just got back from Málaga. The whole team flew in from across North America and Europe. People who usually only see each other on Slack and Zoom were suddenly sharing meals, whiteboards, long walks along the Mediterranean, and the...

  • Entrepreneurship, Just Business

50 Capitalist-Built Organizations That Changed the World

There’s a narrative that gets thrown around a lot. That capitalism is extractive. That it only takes. That the people who build massive businesses are hoarding wealth while the rest of the world suffers. And look… some of that criticism...

Most recent posts
  • Marketing, Social Media

The Psychology of Facebook: Generating Likes and Shares

You already know that Facebook is an effective marketing channel and can drive meaningful results all the way to conversion. But that’s not enough to actually understand the core value in which you can utilize this channel to take your...

  • Entrepreneurship, Inspiration, Just Business, Leadership, Marketing

5 Life and Business Lessons You Can Take from Don Draper

Don Draper is easily one of my favorite characters on “Mad Men.” As a self-described digital Mad Man, I take great pleasure in watching his character manoeuvre through a day of ideation and marketing. Don Draper is what many would...

  • Marketing, Social Media

How to Convert Facebook Fans Into Customers

Generating a handful of likes on Facebook isn’t hard. It’s also not hard to create Facebook posts that go viral. Now, if you’re struggling with these first two tactics, there are a handful of posts out there on making great...

  • Entrepreneurship, Just Business

6 Effective Ways to Become a Better Public Speaker

I’ve always been fascinated by teachers, professors and professionals who are able to deliver a presentation and rock the stage like a musician. Especially those who experience repeated success and can consistently deliver great presentations time after time again. In...

  • Entrepreneurship, Just Business, Leadership

Six Reasons You Should Let Your Child Listen to Hip Hop

My first love was Hip Hop. Now, I know Hip Hop gets a bad rap (pun fully intended) but I’m not of the belief that all Hip Hop music is bad. If you can get past some of the language...

  • Content Marketing, Marketing, Social Media

Four Content Marketing Mistakes Even Experts Miss

Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...

  • Entrepreneurship

Hanging Up the Cleats

I sent a long text message explanation to my mom and pop I got the same speech when I left 30 Rock My mom like “Why you wanna leave a good job?” My dad like “Do your thing, boy, don’t...

  • Content Marketing, Marketing

4 Ways to Create a Content Strategy You and Your Customers will Love

Content marketing may not be as difficult as physics or heart surgery but there is still certain layers of complexity that need to be considered. If you want your blog posts, infographics or videos to go viral, you have to...

  • Content Marketing, Marketing, Social Media

The Ultimate Rookie or Novice Guide to Content Marketing

The idea of developing a variety of different pieces of content as a part of your marketing mix can be an overwhelming concept. Where does content come from? Who creates it? What do I write about? How often do I...