The Blog

My thoughts on:

Everyone is using AI tools. Okay, almost everyone. According to a study conducted by my team at Foundation, more than 84% of marketers say they use AI in their workplace on a day-to-day basis. But despite the proliferation of hundreds...

I’ve always believed momentum is earned. You don’t get it from one lucky break or one viral moment. You get it from showing up. Quietly… When nobody’s clapping. You get it from doing the reps when there’s no guarantee they’ll...

Most recent posts

The best strategy for turning website visitors into leads depends on the business and product. I know, I know, you’re extremely grateful that I just provided you with what sounds like a typical marketer answer but let me explain my...

A successful entrepreneur strives to constantly bring a fresh perspective to every obstacle and challenge. They recognize their weaknesses and strengths and bring in a wide variety of talents to help their business grow and become as successful as possible....

I remember the days when you could submit your site to a handful of directories, create a mediocre microsite with a blog roll, submit a few releases, comment on a few blogspot blogs and suddenly strike gold with your Google...

  If you’re a fan of MJ or Lil Wayne, you’ve probably heard a song or two about a Mirror. Well, both songs happened to grace my headphones this past week and they cultivated some thoughts about my past, present...

One of the easiest and most convenient ways to build links for your website is through press release syndication. It’s easy because you simply write a release, add a few links to a handful of keywords and send it out....

Reading is the easiest and oldest way to continuously expand your mind. I’ve come to really love reading over the last few years and have dabbled in everything from mystery to biographies. However, I’ve come to the conclusion that as...

As someone who is looking to learn about content marketing, you’re probably confused on where you should start, right? With all of the different types of content out there, which ones should you follow and which ones should you ignore?...

Marketing a startup is never an easy thing to do. As you begin to think about marketing your startup, you have tons of ideas for what you can do to get the word out but not always the resources and...

Do you know why your presentation is going to fall flat on its face? It’s not because you have horrible presentation skills… it’s actually because you don’t know how to present your ideas in an impactful way. You can learn...