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The Blog

My thoughts on:
  • Content Marketing, Marketing

The Power of Distribution: Why You Should Promote Your Content More

You’ve probably heard it a million times: “Content is king.” But over the years, I’ve learned that this isn’t entirely true. No matter how brilliant, insightful, or innovative your content is, it won’t make an impact unless people see it....

  • B2B Marketing, Consulting, Content Marketing, Marketing

Reddit SEO: How To Rank in the SERP Through Reddit Content

Let me tell you something about Reddit. I’ve been hooked on the platform for years. Whether it’s diving deep into niche communities, using it to win fantasy football championships, or just soaking up the endless stream of conversations, Reddit has...

Most recent posts
  • Marketing, Social Media

How IKEA missed out on an opportunity to go viral

Did you hear about the monkey in IKEA that was spotted with a fur jacket on? Did you hear about IKEAs reaction to the monkey? If not, it’s not because you missed something awesome… it’s actually the complete opposite. They...

  • Entrepreneurship, Just Business, Leadership, Marketing, Startups

Six Reasons why No One Is Buying Your Product

The other day I was taking it easy at a new bar opened by a friend of mine and a gentlemen I’ve run into a few times enters the bar. He walks right up to me, shakes my hand and...

  • Entrepreneurship, Leadership, Startups, Technology

The Best Sites Online for Personal Development & Education

Personal development and life hacking has become a popular topic as of late for bloggers and media outlets. The key to true personal development is self actualization and admitting and identifying the things you do well and things you need...

  • Content Marketing, Marketing, Social Media

4 Content Marketing Lessons From The Obama Campaign

What does it take to win an the US Presidential election? You know the deal, a charismatic leader who has a vision for the middle and lower class, rallies support from celebrities and has the ability to identify and embrace...

  • Content Marketing, Marketing

3 Unconventional Approaches to Creating Awesome Business Content

You already know content marketing is an effective marketing approach for businesses, but how do you ensure that your content is worth reading? How do you ensure that readers keep coming back and how do you hook them like a...

  • Marketing, Social Media

How to Go Viral on Facebook Using Reactive Storytelling

After working with and helping hundreds of brands with Facebook, I’ve learned a thing or two about doing it effectively… One of the most important things I’ve learned is that telling a brand story that is intentionally developed based on...

  • Marketing, Social Media

How to Make Your Facebook Post and Page Go Viral

Have you ever seen a status update from a brand with hundreds of shares? You know, one of those clever images that play off of something that happened recently in the news or was going viral on sites like BuzzFeed...

  • Entrepreneurship, Just Business, Marketing, Startups, Young Professionals

6 Business Lessons from 8 Years of Fantasy Football

What many people don’t know is that my obsession with social media and technology all started with Football. It was my first year of University and because things like Facebook didn’t exist, I procrastinated by writing a daily Fantasy Football...

  • Social Media

Facebook SEO: The Only (and shortest) Guide You Need

Facebook Search Optimization: Two Levels Google is still the king of Search; this hasn’t changed and won’t be changing anytime soon. YouTube is number two but when it comes to Facebook users are becoming more and more accustomed to using...