Contact Ross

The Blog

My thoughts on:
  • B2B Marketing, Marketing

Social Media Metrics: What Brands Should Be Measuring In 2025

Let me take you behind the scenes of social media success for a moment. Last month, I was speaking with a frustrated marketing director who’d been pouring resources into their company’s social channels. “We’re getting likes,” she told me, coffee...

  • Artificial Intelligence

ChatGPT Alternatives: 10 Of The Best LLMs & AI Chat Experiences

ChatGPT has undoubtedly made its mark as one of the most powerful AI tools in recent years. Its versatility has made it a go-to choice for everything from simple inquiries to complex professional tasks, leading to widespread adoption across industries....

Most recent posts
  • Entrepreneurship, Inspiration, Just Business, Leadership, Marketing

Five Awesome Books I can’t stop Recommending

Reading is the easiest and oldest way to continuously expand your mind. I’ve come to really love reading over the last few years and have dabbled in everything from mystery to biographies. However, I’ve come to the conclusion that as...

  • Content Marketing, Marketing, Social Media

Content Marketing Pyramid: The Ingredients for a Successful Content Strategy

As someone who is looking to learn about content marketing, you’re probably confused on where you should start, right? With all of the different types of content out there, which ones should you follow and which ones should you ignore?...

  • Content Marketing, Marketing, Social Media, Startups

How Content Marketing can Lead to Sales for Startups

Marketing a startup is never an easy thing to do. As you begin to think about marketing your startup, you have tons of ideas for what you can do to get the word out but not always the resources and...

  • Just Business, Marketing, Startups, Young Professionals

6 Presentation Mistakes That Are Easy to Avoid

Do you know why your presentation is going to fall flat on its face? It’s not because you have horrible presentation skills… it’s actually because you don’t know how to present your ideas in an impactful way. You can learn...

  • Content Marketing, Marketing, Social Media

7 Effective Ways to Triple your Content Marketing Results

Do you want to get more leads from your blog? Generating leads from content isn’t just about writing a couple posts and publishing a white paper. There’s actually a science behind it. From the ads you use to generate interest...

  • Marketing, Social Media

How IKEA missed out on an opportunity to go viral

Did you hear about the monkey in IKEA that was spotted with a fur jacket on? Did you hear about IKEAs reaction to the monkey? If not, it’s not because you missed something awesome… it’s actually the complete opposite. They...

  • Entrepreneurship, Just Business, Leadership, Marketing, Startups

Six Reasons why No One Is Buying Your Product

The other day I was taking it easy at a new bar opened by a friend of mine and a gentlemen I’ve run into a few times enters the bar. He walks right up to me, shakes my hand and...

  • Entrepreneurship, Leadership, Startups, Technology

The Best Sites Online for Personal Development & Education

Personal development and life hacking has become a popular topic as of late for bloggers and media outlets. The key to true personal development is self actualization and admitting and identifying the things you do well and things you need...

  • Content Marketing, Marketing, Social Media

4 Content Marketing Lessons From The Obama Campaign

What does it take to win an the US Presidential election? You know the deal, a charismatic leader who has a vision for the middle and lower class, rallies support from celebrities and has the ability to identify and embrace...