Contact Ross

The Blog

My thoughts on:
  • Artificial Intelligence, Marketing

My Latest Project: Distribution.ai – Putting Content Distribution On Autopilot

For a fraction of the cost to hire a social media team focused on content amplification and repurposing. Last week, a company (maybe yours) pressed publish on one of the most important resources of the year. It was a study...

  • Inspiration, Leadership

What 2025 Taught Me About Fear, Ambition, and Showing Up Anyway

It’s the final sprint of 2025… and I’ve been thinking a lot about what this year has brought me and how much change has happened throughout it… After all the turkey is cooked and football has been watched… Millions of...

Most recent posts
  • Marketing, Social Media

How to Convert Facebook Fans Into Customers

Generating a handful of likes on Facebook isn’t hard. It’s also not hard to create Facebook posts that go viral. Now, if you’re struggling with these first two tactics, there are a handful of posts out there on making great...

  • Entrepreneurship, Just Business

6 Effective Ways to Become a Better Public Speaker

I’ve always been fascinated by teachers, professors and professionals who are able to deliver a presentation and rock the stage like a musician. Especially those who experience repeated success and can consistently deliver great presentations time after time again. In...

  • Entrepreneurship, Just Business, Leadership

Six Reasons You Should Let Your Child Listen to Hip Hop

My first love was Hip Hop. Now, I know Hip Hop gets a bad rap (pun fully intended) but I’m not of the belief that all Hip Hop music is bad. If you can get past some of the language...

  • Content Marketing, Marketing, Social Media

Four Content Marketing Mistakes Even Experts Miss

Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...

  • Entrepreneurship

Hanging Up the Cleats

I sent a long text message explanation to my mom and pop I got the same speech when I left 30 Rock My mom like “Why you wanna leave a good job?” My dad like “Do your thing, boy, don’t...

  • Content Marketing, Marketing

4 Ways to Create a Content Strategy You and Your Customers will Love

Content marketing may not be as difficult as physics or heart surgery but there is still certain layers of complexity that need to be considered. If you want your blog posts, infographics or videos to go viral, you have to...

  • Content Marketing, Marketing, Social Media

The Ultimate Rookie or Novice Guide to Content Marketing

The idea of developing a variety of different pieces of content as a part of your marketing mix can be an overwhelming concept. Where does content come from? Who creates it? What do I write about? How often do I...

  • Marketing, Startups, Technology

10 Quick Ways to Hack Growth in Your Business in 30 Days or Less

Start by doing what’s necessary; then do what’s possible; and suddenly you are doing the impossible. The life of an entrepreneur is filled with struggle. The balancing act of running a business, managing relationships and constantly staying motivated is one...

  • Content Marketing, Marketing, Startups

The Best Startup Strategy for Converting Visitors into Website Leads

The best strategy for turning website visitors into leads depends on the business and product. I know, I know, you’re extremely grateful that I just provided you with what sounds like a typical marketer answer but let me explain my...