Contact Ross

The Blog

My thoughts on:
  • Entrepreneurship

Create Once. Distribute Forever. – My New Book & A Bunch Of Bonuses

It’s been over a decade since I pressed publish on my first piece of content online. In that time, I’ve made lifelong friends. I’ve reached millions of people. I’ve written more than four ebooks. I’ve written hundreds of blog posts...

  • B2B Marketing

Top 12 B2B Marketing Books in 2024

Humans never stop learning. Whether it’s personal growth or professional game-changing, this relentless pursuit of knowledge is our superpower. It keeps us innovative, agile, and ahead of the curve. I’ve analyzed Amazon, Barnes & Nobles, surveyed LinkedIn execs and asked...

Most recent posts
  • Content Marketing, Marketing, Social Media, Startups

How Content Marketing can Lead to Sales for Startups

Marketing a startup is never an easy thing to do. As you begin to think about marketing your startup, you have tons of ideas for what you can do to get the word out but not always the resources and...

  • Just Business, Marketing, Startups, Young Professionals

6 Presentation Mistakes That Are Easy to Avoid

Do you know why your presentation is going to fall flat on its face? It’s not because you have horrible presentation skills… it’s actually because you don’t know how to present your ideas in an impactful way. You can learn the...

  • Content Marketing, Marketing, Social Media

7 Effective Ways to Triple your Content Marketing Results

Do you want to get more leads from your blog? Generating leads from content isn’t just about writing a couple posts and publishing a white paper. There’s actually a science behind it. From the ads you use to generate interest to...

  • Marketing, Social Media

How IKEA missed out on an opportunity to go viral

Did you hear about the monkey in IKEA that was spotted with a fur jacket on? Did you hear about IKEAs reaction to the monkey? If not, it’s not because you missed something awesome… it’s actually the complete opposite. They did. IKEA...

  • Entrepreneurship, Just Business, Leadership, Marketing, Startups

Six Reasons why No One Is Buying Your Product

The other day I was taking it easy at a new bar opened by a friend of mine and a gentlemen I’ve run into a few times enters the bar. He walks right up to me, shakes my hand and...

  • Entrepreneurship, Leadership, Startups, Technology

The Best Sites Online for Personal Development & Education

Personal development and life hacking has become a popular topic as of late for bloggers and media outlets. The key to true personal development is self actualization and admitting and identifying the things you do well and things you need...

  • Content Marketing, Marketing, Social Media

4 Content Marketing Lessons From The Obama Campaign

What does it take to win an the US Presidential election? You know the deal, a charismatic leader who has a vision for the middle and lower class, rallies support from celebrities and has the ability to identify and embrace...

  • Content Marketing, Marketing

3 Unconventional Approaches to Creating Awesome Business Content

You already know content marketing is an effective marketing approach for businesses, but how do you ensure that your content is worth reading? How do you ensure that readers keep coming back and how do you hook them like a date...

  • Marketing, Social Media

How to Go Viral on Facebook Using Reactive Storytelling

After working with and helping hundreds of brands with Facebook, I’ve learned a thing or two about doing it effectively… One of the most important things I’ve learned is that telling a brand story that is intentionally developed based on...