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The Blog

My thoughts on:
  • B2B Marketing, Marketing

Social Media Metrics: What Brands Should Be Measuring In 2025

Let me take you behind the scenes of social media success for a moment. Last month, I was speaking with a frustrated marketing director who’d been pouring resources into their company’s social channels. “We’re getting likes,” she told me, coffee...

  • Artificial Intelligence

ChatGPT Alternatives: 10 Of The Best LLMs & AI Chat Experiences

ChatGPT has undoubtedly made its mark as one of the most powerful AI tools in recent years. Its versatility has made it a go-to choice for everything from simple inquiries to complex professional tasks, leading to widespread adoption across industries....

Most recent posts
  • Social Media

Why Snapchat Should Make You Think About Marketing Not Sexting

When I started researching content and stories for the Ultimate Marketing Guide To Snapchat, I came across some photos and websites that were definitely NSFW. Snapchat is without question, still used to share nudes and images you don’t want Nanny...

  • Content Marketing, Marketing, Social Media, Storytelling

Three Simple Ways To Improve Your B2B Content Marketing Results

Have you ever taken a step back to think about whether or not your content strategy is right? I’m sure you’ve looked at Analytics to see what content is doing better but have you ever revisited your actual strategy? A...

  • Content Marketing, Marketing, Social Media, Storytelling

Two Very Harsh Truths That Will Make You A Better Marketer

I haven’t always appreciated tough love and harsh truths. I think back to when I was around 12 or 13 years old and my Dad was my coach for the local basketball team. He always pushed me to give 110%...

  • Inspiration, Young Professionals

Five Mottos That Made 2014 Great And Will Make 2015 Greater

As I reflect on the year, I look back at some of the many lessons I’ve learned and some of the failures I’ve encountered. It wasn’t all sugarplums and lollipops… My startup dreamr has taken the backseat on my list...

  • Entrepreneurship, Inspiration, Just Business

The Real Reason You Didn’t Start A Side Hustle Last Year

Look, I know not everyone wants to run their own business. I have nothing against anyone who is fully satisfied with their existing employment situation. There are a lot of employers who offer great benefits, great salary, great culture, and...

  • Content Marketing, Marketing, Social Media

Why Content Marketing Needs To Be In Your Marketing Mix

Content marketing is a 44 billion dollar industry. It’s being talked about on blogs, in interviews, infographics and forums around the world. It’s changing the way we do business and it’s changing the way consumers interact with one another. It’s...

  • Inspiration, Leadership, Young Professionals

Five Things Every Twenty Something Should Know

Like that, another year is in the books. 12 Months. 52 Weeks. 365 Days. 8,765 Hours. 25,948 Minutes. 31,556,926 Seconds. Over the last few months, I’ve seen countless tweets and Facebook updates from friends, peers, colleagues and acquaintances referencing the...

  • Content Marketing, Social Media

Five Content Marketing Growth Hacks That Can Drive Sales for Enterprise Startups

I don’t have to tell you that content is changing the way we do business. I don’t have to tell you the benefits of using content to help your business stand out and drive meaningful results. So why not just...

  • Content Marketing, Marketing, Social Media

What Truly Differentiates The Most Loved Brands From The Rest

Love is a four letter word that keeps a lot of pre-teens up at night. It’s a four letter word that is filled with emotion, power and vulnerability. Love opens up the floodgates to happiness but also opens the door...