The Blog

My thoughts on:

For a fraction of the cost to hire a social media team focused on content amplification and repurposing. Last week, a company (maybe yours) pressed publish on one of the most important resources of the year. It was a study...

It’s the final sprint of 2025… and I’ve been thinking a lot about what this year has brought me and how much change has happened throughout it… After all the turkey is cooked and football has been watched… Millions of...

Most recent posts

As we go into a new year it’s important that we think about lead generation. Quarter after quarter sales teams think about how good, bad or ugly their inbound leads have been. We all know the importance of B2B lead...

If you’re anything like the average person, the last thing you want to do when you come home from work is do more work. For me, I have a different take on boundaries as my home is where I work....

Landing your first client is great. Landing your first client worth $20,000 is even better. When you’re first starting out, freelancing is far from what you see in shows like House of Lies or Mad Men. The world of freelance...

Surprise. Surprise. Google is once again sending more traffic to publishers than Facebook: And it’s all thanks to Good ol Google AMP. According to Parsely data, traffic from Google AMP has increased 17% while traffic from FB Instant Articles has...

You’ve heard the saying, “Content Is King”. You recognize how essential having a content marketing strategy can be for your B2B or Enterprise startup, yet you haven’t implemented one… Why not? If you follow me, you know I actually preach...

There’s no question that over the last few months LinkedIn has seen new life. The feed is more relevant than ever. The content in front of us is better than ever. And the opportunities for marketers to use LinkedIn as...

This might be the most ridiculous post I’ve ever written. But I’m okay with it. I’m okay with it because people are getting WAYYYYYY to heated over whether or not Twitter should have 280 characters or whether Twitter should have...

Below you're going to find some strategies and lessons that I've used along the way and some of the inspiration that I've taken from the lyrics of Drake. Whatever your motivations, I'm confident that if you take these ideas and...

One of the most powerful elements of LinkedIn are the connections you’ve made with people and the relationships you maintain. The more people you’re connected to on LinkedIn, the better the chances for your content to reach people outside of...