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The Blog

My thoughts on:
  • Artificial Intelligence, Content Marketing, Marketing

34 best AI marketing tools I’m using to drive growth & results in 2026

Everyone is using AI tools. Okay, almost everyone. According to a study conducted by my team at Foundation, more than 84% of marketers say they use AI in their workplace on a day-to-day basis. But despite the proliferation of hundreds...

  • Life

My 2025 Annual Review: When the Work Started to Lift

I’ve always believed momentum is earned. You don’t get it from one lucky break or one viral moment. You get it from showing up. Quietly… When nobody’s clapping. You get it from doing the reps when there’s no guarantee they’ll...

Most recent posts
  • Marketing, Social Media

How To Market On Instagram And Grow Your Account In 2019

So you want to market your brand on Instagram and grow your account? You’ve come to the right place. I’ve helped Instagram accounts go from 0 to 50,000 followers in months and plan on sharing some of the techniques I...

  • Marketing, Social Media Marketing

What More Marketers Need To Know About Reddit Before Submitting Content

Marketers are disliked and borderline hated on Reddit. As a Redditor… And a Marketer…. This entire topic leaves me stuck between a rock and a hard place. I know for certain that there are marketers who have done some stupid,...

  • Marketing

T-Shaped Marketers: Here’s What You Evolve Into Next

The T-Shaped Marketer is one of the most sought after types of marketers in the industry. Brands want to hire them. People want to be them. Managers want to build teams that consist of them. What is a T-Shaped Marketer?...

  • Content Marketing, Marketing

11 Reasons Your Content Marketing Strategy Is Bleeding Money (And How To Stop It)

When we launch a content marketing strategy, we want to see results quickly. But many of us are actually met with…crickets. We pour our heart and soul into uncovering research, crafting new ideas and then bringing those strategies to life....

  • Inspiration

6 Lessons From The New England Patriots That Business Leaders Can Steal

I’m an Eagles fan first and foremost. I love my team. 🦅 🏈 The @Eagles have gone undefeated the entire year. That’s my team! — Ross Simmonds (@TheCoolestCool) January 4, 2016 But the only thing that I love witnessing more...

  • B2B Marketing, Social Media Marketing

11 Examples Of B2B Companies Using Instagram Right

Instagram has more than 1 Billion people using the platform worldwide! That’s massive. And if you think that no one using Instagram is a professional – You’re dead wrong. B2B marketers need to start viewing Instagram as a channel where...

  • Just Business

The Circle Of Control vs. Circle Of Concern – Understanding The Concept

You’ve heard the boast: Yeah… I’m so busy… I just don’t have time to watch TV. It’s often a humble brag. But it’s often misguided by many as the time that they once spent glued to TV has simply shifted...

  • Content Marketing, Marketing

The Content Curation Guide That Every Marketer Should See [2019 Update]

How’d you like to learn some of the most effective tactics for growing a social media following using content curation? Well, today is your lucky day. Because I’m going to share some of the best content curation tactics that have...

  • Content Marketing, Marketing, Social Media, Social Media Marketing

The Rise Of Chatbots: 4 Ways Bots Will Impact B2B Marketing Long Term

Most of us have heard the story by now. Facebook created two AI chatbots that went rogue and created their own language before being shut down. Pretty terrifying right? The reality is, the headline doesn’t exactly do the situation justice....