Tag: Marketing

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“Creating 1,000 mediocre pieces of content every year is hard. Creating 10 game changing pieces of content every year is hard. Choose your hard.” I wrote these exact words back in 2020 on LinkedIn. And back then. Both of these...

This past weekend, I went down the street and bought a Christmas tree. It was the first time in 10 years since I had a real tree. See.. I’ve lived in a condo / apartment for the last decade but...

Once in a while you just need a motivational quote from a business great to get you inspired. I’ve compiled a list of 30 great business quotes for you to remember, recite and reuse. Whether you’re trying to make more...

Marketing experiments differentiate innovative brands from the bland ones. Experimentation is what leads to breakthroughs—allowing your company to stand out while your competitors blend in. Yet marketers often make the mistake of assuming that experimenting is for things like email...

If you’ve been working in marketing long enough, you probably already understand the importance of storytelling. Over the last few years, I’ve studied and committed myself to learning everything I can about the art and science of storytelling. It’s been...

If 2015 was any indication, 2016 is going to be a wild one. In 2015, we saw trends like video streaming finally take off and podcasts become the hottest trend. We saw new technologies sore to the front pages of...

Meerkat blew up faster than Rebecca Black’s hit song, “Friday”. The premise of the application is simple, it allows users to easily stream live video from a mobile device with real-time interaction. Live streaming isn’t a new marketing tactic or very...

Do you want to develop an awesome following on Twitter? Without awesome followers you can start to feel as if you’re using twitter to simply chat to yourself. Without a solid group of followers who are engaged, passionate and care...

There are more than 700,000 apps in the Apple App store and more than 200,000 specifically for the iPad. The competition is fierce and there is a lot of duplication in regards to the value propositions for each application. In...