It’s difficult to admit that you work in a boring industry but it’s okay if you do. In fact, if your industry is considered boring by most than it’s probably an industry that’s ripe for content marketing disruption. The BBB’s...
Getting Generation-Y to like your product or think you’re cool is almost as difficult as getting a kid to stay keep their composure in a toy store. With millions of brands fighting for their attention, standing out in the boundless...
Source: coffinspirex.tumblr.com You already know how important twitter is as it relates to business. I’m sure you’ve seen and heard about social selling and the opportunities that twitter can present a brand. Many people see Twitter as a great broadcast...
You already know that Facebook is an effective marketing channel and can drive meaningful results all the way to conversion. But that’s not enough to actually understand the core value in which you can utilize this channel to take your...
Generating a handful of likes on Facebook isn’t hard. It’s also not hard to create Facebook posts that go viral. Now, if you’re struggling with these first two tactics, there are a handful of posts out there on making great...
Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...
The idea of developing a variety of different pieces of content as a part of your marketing mix can be an overwhelming concept. Where does content come from? Who creates it? What do I write about? How often do I...
If you’re a fan of MJ or Lil Wayne, you’ve probably heard a song or two about a Mirror. Well, both songs happened to grace my headphones this past week and they cultivated some thoughts about my past, present...
One of the easiest and most convenient ways to build links for your website is through press release syndication. It’s easy because you simply write a release, add a few links to a handful of keywords and send it out....
