Sometimes people will favourite your tweets, other times they’ll reply and if you’re really lucky you might even land a retweet. While each of these interactions are great, the retweet often has more benefit than any other. You know just...
You already know that Facebook is an effective marketing channel and can drive meaningful results all the way to conversion. But that’s not enough to actually understand the core value in which you can utilize this channel to take your...
Ross Simmonds
Entrepreneurship, Just Business, Leadership, Marketing, Startups
The other day I was taking it easy at a new bar opened by a friend of mine and a gentlemen I’ve run into a few times enters the bar. He walks right up to me, shakes my hand and...
Six years ago if a client asked you for a social media strategy you’d look at them like they had two heads. While social media existed in the minds of a few six years ago, it most certainly wasn’t as...
