Contact Ross

Tag: Startups

Most recent posts
  • Entrepreneurship, Just Business, Leadership, Young Professionals

Hustler: How To Become A True Hustler in Business

hustler: n. someone skilled at turning a profit no matter what the enterprise. [The following post is a revised version of my answer to a question re: Career Advice: “How do I become a Hustler?” on Quora] What does it...

  • Marketing, Startups

5 Must-Read Articles to Ramp Up Your Startup Marketing Campaigns

First and foremost, I should start this by saying every startup is going to require a different toolkit for their marketing efforts. For some startups, they will be able to leverage press to drive meaningful sign ups while others will...

  • Marketing, Startups

Four Deadly Mistakes That Most Startups Make When They Launch

Have you ever wondered why some startup launches are things of beauty while some are a complete disaster? Could it be the fault of the founder for not planning well enough in advance? Or is it the media’s fault for not...

  • Content Marketing, Marketing, Social Media, Startups, Technology

The Ultimate Guide to Marketing Your New iPhone App

There are more than 700,000 apps in the Apple App store and more than 200,000 specifically for the iPad. The competition is fierce and there is a lot of duplication in regards to the value propositions for each application. In...

  • Content Marketing, Marketing

Three Content Marketing Tactics That Always Drive Early Stage Growth

Did you know that there are a few strategies that brands and startups can implement today that will drive real growth? Whether it’s growth in newsletter subscriptions, customer acquisition or inbound leads – Content can play a role in driving...

  • Content Marketing, Marketing, Social Media

Four Content Marketing Mistakes Even Experts Miss

Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...

  • Marketing, Startups, Technology

10 Quick Ways to Hack Growth in Your Business in 30 Days or Less

Start by doing what’s necessary; then do what’s possible; and suddenly you are doing the impossible. The life of an entrepreneur is filled with struggle. The balancing act of running a business, managing relationships and constantly staying motivated is one...

  • Content Marketing, Marketing, Startups

The Best Startup Strategy for Converting Visitors into Website Leads

The best strategy for turning website visitors into leads depends on the business and product. I know, I know, you’re extremely grateful that I just provided you with what sounds like a typical marketer answer but let me explain my...

  • Content Marketing, Marketing, Social Media

Content Marketing Pyramid: The Ingredients for a Successful Content Strategy

As someone who is looking to learn about content marketing, you’re probably confused on where you should start, right? With all of the different types of content out there, which ones should you follow and which ones should you ignore? Over...