Tag: Social Media

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There are more than 700,000 apps in the Apple App store and more than 200,000 specifically for the iPad. The competition is fierce and there is a lot of duplication in regards to the value propositions for each application. In...

If you’re a marketer with an eye on Millennials as your target audience, ignoring Instagram is a huge mistake. The entire concept of visual marketing was kickstarted by Instagram and has created a shift in how people communicate and ignoring Instagram...

Have you ever taken a step back to think about whether or not your content strategy is right? I’m sure you’ve looked at Analytics to see what content is doing better but have you ever revisited your actual strategy? A...

I haven’t always appreciated tough love and harsh truths. I think back to when I was around 12 or 13 years old and my Dad was my coach for the local basketball team. He always pushed me to give 110%...

Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...

As someone who is looking to learn about content marketing, you’re probably confused on where you should start, right? With all of the different types of content out there, which ones should you follow and which ones should you ignore? Over...

Did you hear about the monkey in IKEA that was spotted with a fur jacket on? Did you hear about IKEAs reaction to the monkey? If not, it’s not because you missed something awesome… it’s actually the complete opposite. They did. IKEA...

Have you ever seen a status update from a brand with hundreds of shares? You know, one of those clever images that play off of something that happened recently in the news or was going viral on sites like BuzzFeed...

Do you know what separates the great digital marketers from the rest? Many believe it’s the ability to recognize new trends and identify the next big thing. I think it’s the ability to capitalize on what’s in front of us...