Picture this… You’re a 40 year old who has worked for your employer for the past 15 years. Over this time, you’ve worked late nights & early mornings while contributing to the growth of past and existing colleagues. You’ve had offers on a...
Over time, I’ve had the privilege to work with a wide range of businesses. I’ve worked with businesses of all sizes and most industries, ranging from tourism to confectionary and alcohol to startups, I’ve seen and worked with it all....
There is no doubt that Facebook has changed a lot over the last 12 months. I remember the days when Facebook pages looked completely different from profiles and the idea of having a cover photo was unheard of. Over the...
Did you hear about the monkey in IKEA that was spotted with a fur jacket on? Did you hear about IKEAs reaction to the monkey? If not, it’s not because you missed something awesome… it’s actually the complete opposite. They did. IKEA...
Have you ever seen a status update from a brand with hundreds of shares? You know, one of those clever images that play off of something that happened recently in the news or was going viral on sites like BuzzFeed...
Facebook Search Optimization: Two Levels Google is still the king of Search; this hasn’t changed and won’t be changing anytime soon. YouTube is number two but when it comes to Facebook users are becoming more and more accustomed to using...
Ross Simmonds
Entrepreneurship, Just Business, Marketing, Social Media
Do you know what separates the great digital marketers from the rest? Many believe it’s the ability to recognize new trends and identify the next big thing. I think it’s the ability to capitalize on what’s in front of us...
When talking about Facebook, a question I often get is whether or not you should accept people you aren’t actually friends with. For me, I have no problem accepting a friend request from someone I just met at a conference or...
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