Tag: Blogging 101

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When it comes to blogging, it’s close to impossible to know for certain how much traction a single post is going to get. If you run a blog, I’m sure you’ve had posts that you thought would go viral fall...

When I tell people that they can make thousands of dollars a month by blogging, they typically respond in one of two ways; complete disbelief or curiosity. Sometimes both. But the truth is, your blog can be a lucrative business....

I was working with a client a few days ago and they expressed a challenge that businesses have been encountering since the industrial revolution. That is, the challenge of building long lasting and meaningful relationships with customers. Once upon a...

Have you ever taken a step back to think about whether or not your content strategy is right? I’m sure you’ve looked at Analytics to see what content is doing better but have you ever revisited your actual strategy? A...

Few would argue that content marketing changed digital marketing as a whole in the last couple years. In an industry that started with big box ads, search engine marketing and making sales on forums; the digital marketer of today requires...

Content marketing may not be as difficult as physics or heart surgery but there is still certain layers of complexity that need to be considered. If you want your blog posts, infographics or videos to go viral, you have to first...

Start by doing what’s necessary; then do what’s possible; and suddenly you are doing the impossible. The life of an entrepreneur is filled with struggle. The balancing act of running a business, managing relationships and constantly staying motivated is one...

Ten years ago the web was a completely different world. The landscape included only one or two vlogs and an extremely small group of individuals discussing marketing and strategy. Today, we have at our disposal thousands of podcasts, millions of...

Companies are spending thousands of dollars to get bloggers to review their products and services on their websites. The idea of blogger outreach has become a heavily discussed tactic in digital and social media marketing.  Some companies have based their...