Embrace Optimism – A Lesson We Can Learn from Jack Layton…

August 23, 2011

In this post I write not about advertising, marketing, business or social media. Instead I would like to dedicate this post to the former leader of the NDP party – Jack Layton. A noble and sincere Canadian whose life was cut short after a long battle with cancer. While I never met Mr.Layton, I have [...]

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[Infographic] Has Content Marketing become Traditional Advertising’s New Competition?

August 12, 2011

The idea of creating and curating informative and relevant content to achieve marketing goals and objectives has recently matured as a powerful marketing tactic. The primary goal of content creation is to build a mailing list or develop a plan that improves your websites search engine ranking. Through frequent and regular content brands and even [...]

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The No Mistake Syndrome is Killing Your Business

August 10, 2011

“I made mistakes, I made some bread I even made a way for them to get ahead“ – Drake “Sometimes when you innovate, you make mistakes. It’s best to admit them quickly and get on with improving your other innovations.” – Steve Jobs The more willing you are to make mistakes the easier it is to [...]

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The Future of Work – What it will look like in 20 years

July 29, 2011

Ten years ago, social networks like Facebook didn’t exist. The idea of being able to call your friend using video chat was a dream rather than a reality. Ten years before that, the Internet was still something that no one quite understood. It was a place where the geeks hung out and a thing the [...]

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Four Websites and Apps That will Change Your Life

July 5, 2011

Out of all the applications and websites in the world how could I choose only four? The list started at 16 and I have narrowed it down to the four websites that I feel are key to my survival. While many great applications and websites didn’t make the cut (Mint.com) there are most certainly others [...]

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Understanding the Group-Buying Reality vs. Perception

June 20, 2011

Groupon. Wag Jag. Team Buy. Living Social. Deal Find. These are just some of the many startups taking advantage of the biggest shifts in e-commerce this century. Some will call it a Group-Buying Boom. Others will claim it’s one of the most significant shifts in e-commerce since paypal. The fact remains, whatever it is you [...]

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More Friend Requests and Less Meeting Requests

June 12, 2011

When talking about Facebook, a question I often get is whether or not you should accept people you aren’t actually friends with. For me, I have no problem accepting a friend request from someone I just met at a conference or at a tweet-up. If you want to be my friend on Facebook, I’ll accept. At [...]

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5 Steps to Generate Awareness Using Facebook

May 3, 2011

The image above was shared by Facebook Marketing Solutions and provides a great guide to how you can generate brand awareness using their website. Save it and feel free to share it with your friends!

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How to Create a Great Team

April 22, 2011

Growing up in the 90′s I had the chance to watch The Chicago Bulls, one of the greatest basketball teams to ever play in the NBA. It consisted of three NBA Hall of Famers; Michael Jordan, Scottie Pippen and the infamous Dennis Rodman. There have been tons of great teams in sports and even more [...]

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What everybody ought to know about being the bad guy…

April 10, 2011

Who said it was wrong to be the bad guy? One of the most necessary steps in becoming a successful leader is making tough decisions. Often times, when you make these decisions, the end result leaves someone unhappy and upset. The ability to make these decisions without looking back is a skill that is often [...]

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